As someone who’s watched the sports media machine churn out empty gestures disguised as fan engagement, I’ve seen how抽奖活动 erode the soul of competition. This piece isn’t about free phones or stuffed squirrels—it’s about the quiet erosion of integrity in digital fan culture. I argue that when we trade meaning for mechanics, we lose what makes sport sacred. Let’s reframe the lottery not as a prize, but as a mirror.